Glamour chatted with Megan to learn more on the inspriation behind the collection and her mission to inspire her fanbase, the Hotties, to embrace their indivuality with confidence.
Glamour: What inspired you to partner with Nike on this collection?
Megan Thee Stallion: The Hot Girl Systems collection with Nike has been a long time in the making. We’ve been working on it for a couple years and we wanted to create a collection that was stylish and comfortable for the Hotties. I added a lot of personal touches that reflect my personal interests so I’m so proud of how it all came together.
What does having a campaign dedicated to empowering “Hotties” to achieve a “Hottie State of Mind” mean to you?
We want to empower them to define fitness and health on their own terms, while feeling sexy, confident, and stylish. It’s incredible – sometimes, I still can’t believe this is my real life! I’m so grateful to Nike for believing in me and my vision. Together, we’ve created something truly special for the Hotties.
What challenges do you believe women still encounter in the sports and fitness industries, and how might collaborations like this help address them?
I think the biggest challenge for today’s generation – for women and men – is that people work out with the goal of trying to look like someone else on social media. The goal should always be to do it for yourself and to invest in your own physical and mental health.
It’s the best form of self-love, especially since we all have different body types. That’s why Nike and I worked to make this collection as inclusive and accessible to everyone with flexible sizing options, so no one felt left out. I hope that our partnership will inspire people to continue to show up for themselves wherever they’re at in their fitness journey.
How do you see the Nike x Hot Girl Systems collection contributing to the broader conversation around body positivity/self-love?
We were very thoughtful with the design and aimed to ensure that the collection is comfortable for all the Hotties, regardless of body type. Ultimately, whether you’re wearing the collection to the gym or simply for leisure, the goal is for people to express themselves through style and feel good when they see themselves in the mirror.
What role do you think music plays in motivating people during workouts, and did it influence the collection’s design in any way?
I think everyone’s approach to fitness is different, but I can personally say that I love listening to music during my workouts. You can usually catch me playing some Young Dolph or Key Glock while I’m at the gym to keep my energy high. Sometimes, I listen to my music too.
My music and my personas also inspired some ideas for the Nike collection, especially with the NBY Air Max 97 sneakers and the customization options. There’s definitely a hint of Tina Snow for the Hotties!
Can you discuss the significance of the “Hot Girl” movement and its impact on your career and your journey?
Being a Hot Girl is all about being unapologetically yourself, having fun and exuding confidence, so it’s an empowering message that all women can relate to. At the end of the day, I live by that. It’s part of my identity and I just want to keep sharing that message of positivity with all the Hotties around the world.
